Lately I’ve been testing a few things out and I’ve found that I’ve learned a lot more from the practical application of tactics than just reading about them. Yeah, I know, big surprise. The thing is – it’s much easier to just read as much as you can rather than...

We’ve had many stories on Marketing Over Coffee about things I’ve run into with the Google alert on my own name. Between high profile college basketball prospects, nature photographers and Saints there’s a lot going on in the world of the John Walls. This week I found the...

While in Traverse City, Michigan over vacation (“Up North”) for those in the know, I came across a store called M-22. They had casual clothing with the M-22 logo on it, a highway that runs along the coastline and is travelled by kiteboarders. You can read their story here and check...

Sometimes my brain feels like my Grandfather’s workshop, overflowing with random stuff, ideas on projects all in varying states of completion. My daily dose of Seth Godin in Google Reader is like hurling a wrench into the workshop – it tends to knock some stuff around, wake me up,...

Today is my first day back in action, I had a wonderful vacation and I’ll be giving the full story out over the next couple of weeks, but here’s the highlights: We flew out to Michigan about 10 days ago for MarcusMania, the annual family runion. On the way up we missed our...