At WebInno tonight there’s a panel on bootstrapping PR. You can get the bios of the panelists and an overview of the event here. Some overall pointers on how to get attention. Quotes are direct, stuff without quotes are my summaries. Bob Brown: “CEOs need...
Freedom from the Sou...
Something underrated about impact of the web on how we communicate – the fact that you can now get just about any major news video on demand. I had heard a few things about Michael Jordan’s Hall of Fame acceptance speech and decided to consult the wise and powerful Google. I found...
It’s about the...
I have been writing for the past two weeks, it’s just that none of it has made it here. I’ve got about 20 pages of email best practices that’s coming together for an eBook. That and getting a roof fixed, and continuing my pledge to work on actual projects including a top...
The Sheer Joy of Wel...
As a younger man I wrote only to pass on knowledge. I still print rather than use cursive because it’s easier to read, and my copy was the same way – lacking irony or metaphor, but communicating effectively. Now I worship the well-crafted phrase. It’s not enough to get your...
The Last M Show
The time has come for the last chapter of The M Show. We’ll be doing one in the next week announcing that the one after that will be the last. With the success of Marketing Over Coffee, and some of the other projects that I have been working on, I really don’t have the time to...