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Category Archives: Brain Buster
The Paradox of Choice
Yesterday I saw two demonstrations of Barry Schwartz’s Paradox of Choice in action. This is one of the most useful books about decision making that I have found, and is a must read for anyone in marketing. Jeff Bussgang asked … Continue reading
Posted in Brain Buster, Great Marketing
2 Comments
Ruled by Price
Seth Godin had a post today about Becoming the Bus Company, a list of common behaviors that are exhibited by organizations well on the road to trading commodities as opposed to providing a remarkable service. It makes me wonder if … Continue reading
Posted in Brain Buster
2 Comments
Important Stuff – sort of
This is kind of a spring cleaning post – stuff that I have on my list to write about (which forces me to think about), but after review is cool but for whatever reason there’s not much to say beyond … Continue reading
Posted in Brain Buster, Daily Life
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Sports Center Edition
I’ve talked a number of times about John Wall, who’s become the hottest thing going in college hoops. Although it’s killing my personal SEO, that would be worth the price if he can deliver a show like this:
Posted in Brain Buster
1 Comment
Really Important Stuff from Your Ghetto Analyst
Here’s some of the stuff that I ran across over the past couple of weeks during my self-inflicted blogging exile: What will Sports Illustrated Look like? I am a huge fan of SI because of fantastic writing and incredible pictures, … Continue reading
Posted in Brain Buster
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The Agency of 2012
The moderator for the session I wrote about yesterday pulled together some interesting comments from the session last night (even some of mine!). Some very good stuff from the person that stepped up to ask where the PR panelists were, … Continue reading
Posted in Brain Buster
4 Comments
Freedom from the Soundbite
Something underrated about impact of the web on how we communicate – the fact that you can now get just about any major news video on demand. I had heard a few things about Michael Jordan’s Hall of Fame acceptance … Continue reading
Posted in Brain Buster
1 Comment
Nobody Likes A Critic on The Web
Sometimes my brain feels like my Grandfather’s workshop, overflowing with random stuff, ideas on projects all in varying states of completion. My daily dose of Seth Godin in Google Reader is like hurling a wrench into the workshop – it … Continue reading
Posted in Brain Buster
4 Comments
Inside Baseball for Everything
SugarCRM is an open source CRM system, kind of a David to Salesforce.com’s Goliath. It’s been doing very well, but there was a surprise last week as the Co-Founder and CEO stepped down. Check out this post: Never before has … Continue reading
Posted in Brain Buster, SalesForce.com
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QR Campaigns
I was in a discussion about QR (Quick Response – which are two dimensional barcodes), and was told about baseball cards using this data to generate 3D images. You hold the card up to your webcam, and on the screen … Continue reading