Front Line Marketing with a Touch of Sarcasm
Hello everyone, my name is John Wall and this is where I write about Marketing, Technology and whatever else I find interesting (your mileage may vary). Please check out Marketing Over Coffee, a podcast I do with Christopher Penn. I also have a weekly podcast called The M Show which is great for your commute to work (or even if you don't commute). BTW, I don't look this good, I have a great photographer. I can be reached at: john at themshow dot com
Check LinkedIn for my professional background.
I don’t know if any other industries use this phrase, but it’s very common in software to talk about “Eating Your Own Dogfood” – in other words: Using the products that you make. You’d think this is basic “support the home team” kind of thing, but it doesn’t always happen, and when the word gets [...]
Posted: October 14th, 2007 under Direct Mail, Email Marketing, Lead Generation, Productivity Buster.
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