Category Archives: Marketing IT Dept.

Lazarus Protocol

Ronin Marketeer lives! After a week of not existing at all, and another 3 days with the equivalent of a circa 1996 “Under Construction” page, most of the blog is back. You can check out the previous post to hear … Continue reading

Posted in Marketing IT Dept., The Marketeer | 3 Comments

When Even a Backup is Not Enough

Update: Eureka! I’ve fixed it, the blog Lives! If you want to know what went down… As you can see, everything is all f’d up here. Over a week ago disaster struck at my hosting company, during a fire alarm … Continue reading

Posted in Marketing IT Dept. | 2 Comments

Reviewing Marketing Automation Software

I spent most of my day today reviewing software tools for marketing. Over the past two months I’ve seen many examples of why it’s so difficult to choose the right product in this space. Unfortunately it’s the wild west out … Continue reading

Posted in Marketing IT Dept. | 1 Comment

Banner Armaggeddon

I didn’t realize that banner ads were already dead. I’d noticed a massive drop off in the past year, and was finally tipped off as to what was going on by Josh, a guy that I work with. He had … Continue reading

Posted in Marketing IT Dept. | 4 Comments

How to measure web traffic

In today’s Marketing Over Coffee (the best marketing podcast) we got on to the topic of web analytics. There are a few different methods to see how your site is doing and each of them have some benefits and drawbacks. … Continue reading

Posted in Marketing IT Dept. | 2 Comments