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Hello everyone, my name is John Wall and this is where I write about Marketing, Technology and whatever else I find interesting (your mileage may vary). Please check out Marketing Over Coffee, a podcast I do with Christopher Penn. I also have a weekly podcast called The M Show which is great for your commute to work (or even if you don't commute). BTW, I don't look this good, I have a great photographer. I can be reached at: john at themshow dot com

Check LinkedIn for my professional background.

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Archive

Archive for 'SEO and Paid Search'

Google Aligns Itself with Big Brands?

This is one of the most interesting and well written articles on SEO that I have seen in a while:
Aaron Wall on Google and Branding
Not only does it cover current events but also has some history of the game.

Site Redemption

When I first started this blog it was an experiment. Much like The M Show, I had no idea where it would go or if I would have more than a few weeks of things to write about. Fast forward a few years, and yes, I guess I do have some content.
Thanks to this lack [...]

White Hat SEO vs. Black Hat SEO

It’s not Spy vs. Spy. It’s different.
I’ve only been to one SEO Event, as it’s much easier (faster, cheaper…) to do my research online. Recently there’s been a lot of chatter about one of Danny Sullivan’s events that some felt went too far into Black Hat Territory. I found a response that said “Guess what [...]

Microsoft Live

Just a data point – I’m getting a lot of inbound traffic from Microsoft Live. That’s a huge surprise to me. The good news is that it’s from keywords I really like. I may give them a 7 day test to see how I like it.

Ron’s Predictions

My Inbox is also my To-Do list. If there’s a message that is part of an important project it stays in the box until it gets done. This can be a great productivity booster – many times if I am unsure about the importance of a project I leave it in the inbox. If I [...]

AdWords and AdSense Primer – Questions from Ron Amok

My friend Ron sent over a question asking for clarification on this post from Google – they are doing placement targeting and CPC for placement targeting. What does this mean? Here’s a play by play to get you started.
Back in the dark ages of Google Adwords (like 2 months ago), there were two places to [...]

Curing the 302

Well, it seem like the domain name change has propagated in a flash (translation – it looks like everything is working properly). So, what was that all about last week? The short version was to improve my Google Ranking. Read on if you are into Search Engine Optimization (SEO), or we’ll see you at the [...]

Warning – Bumpy Road Ahead

I’m going to be pulling a stunt to see if I can improve my Google ranking, if I screw it up I might mess up the domain name for a while. If you are a fan and you notice that the site is down please drop me a line, if I pull off the stunt [...]

Sailing the SEO Seas

About two weeks ago I had an epiphany, we have been tracking a number of search results for some key terms that we optimize for (for those who don’t speak geek – when you type in a certain term in Google, we do some work to make sure that our pages come up on the [...]

BlogDay

Today is officially BlogDay, you can get the story and original recommendations in my previous post.
Just a few other things I read that are always great:
I’m a salesforce.com insider by reading SalesforceWatch.
On the small business tech font, and for Tales of Chicago check out Chicago Mike.
Most readers know I’m still going through Sex and the [...]