It seems that this week I am destined to shovel. We’ve had about 6 inches of sleet (frozen rain) fall throughout the day so I spent about an hour chipping my car out of the ice. I’m also shoveling at work though. I still can’t get the Saleforce.com Google AdWords integration...
More on Click Fraud ...
A couple weeks back I wrote a post about The Sausage Manifesto, a great piece by Jeffrey Rohrs talking about click fraud. Mr. Rohrs did a fantastic job summing up some complaints advertisers have with pay per click. My perspective was not as promising as his; I saw a number of reasons why the...
Sell your Google, he...
Remember when Yahoo ruled the world? How long ago was that? 7 years? In the past 2 months I’ve seen some interesting signs that Wikipedia is on a tear like we’ve never seen. I monitor 7 major keywords that I want to score on and since Q4 2006 wikipedia is on page one for all of...
Salesforce.com in Bo...
So I went to the Hyatt Harborside (right next to the airport with a nice view back on the Boston skyline, small place though) for the Salesforce event today. It was time well spent, even if just for getting to hear from a product manager directly. He was able to explain Apex in about 5...
The Bratwurst Defens...
There’s been a lot of discussion going on about The Sausage Manifesto, a great peice of writing by Jeffrey K. Rohrs that is an open letter to the major search engines about some of the problems with pay-per-click advertising. Mr. Rohrs is living right out on the cutting edge of click...
Google Content Netwo...
Twice now we’ve experimented with the Google Content Network and it’s been the same story both times. As soon as you activate it the clicks come pouring in, and they are mostly garbage. There are two problems with this – the economic and google juice cost (I use google juice...
SalesForce.com for t...
About a month ago I noticed that with the exception of a “dummies” book there were very few print resources out there on the big SF so I decided to turn to the blogosphere. I stumbled across SalesforceWatch.com and found a post that they were looking for usability testers for the...
Big Google is Watchi...
I had a chance to chat with one of the Crayonistas last night and he tipped me off to this: http://www.google.com/psearch I feel like Shatner… “This is going to be big, REALLY big” Popularity: 1% [?]
Google AdWords Quali...
I had already been dealing with the changes in AdWords for the past couple of months, and then I had a chance to learn the latest and greatest in Chicago this week. For anybody new that might ask “What is Google AdWords” – it’s paying Google so that your ads will show...
What is Scraping and...
I’m at the Search Engine Strategies conference and we just had lunch with a team from Google who showed off some of the new webmaster tools (and I managed to get in a vote for a crawl error referral report to Vanessa Fox, but that’s another post). The topic of scraping was raised...