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	<title>Ronin Marketeer</title>
	<link>http://www.roninmarketeer.com</link>
	<description>Front Line Marketing with a Touch of Sarcasm</description>
	<lastBuildDate>Thu, 18 Mar 2010 02:29:07 +0000</lastBuildDate>
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		<title>Mr. Rogers and Authenticity</title>
		<description><![CDATA[Mr. Penn had a good post last week about refreshing quality content that&#8217;s deep in the archives, and I was looking for something that dealt with authenticity.
Authenticity is one of the topics that came up in last week&#8217;s Marketing Over Coffee interview with Simon Sinek, which I highly recommend, it is one of my favorite [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/03/17/mr-rogers-and-authenticity/</link>
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		<title>Beer You&#8217;ve Never Heard Of</title>
		<description><![CDATA[A few years back we went with our neighbors to make some beer at the local self brewery. I made up some custom labels for us and stumbled upon them last week and I still got a laugh out of them so I thought it would be worth posting.
The beer was a light lemon brew, [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/03/11/beer-youve-never-heard-of/</link>
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		<title>WebInno 25</title>
		<description><![CDATA[After the server disaster last month I&#8217;ve been running behind and never had a chance to post my follow up from WebInno 25. The event has grown so fast that I&#8217;ve changed my strategy in attending. Instead of checking out the side companies after the main presentation, it&#8217;s much easier to do a little research [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/03/09/webinno-25/</link>
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		<title>One to One Email Marketing vs. The Easter Bunny</title>
		<description><![CDATA[David Meerman Scott wrote about his experience with an Email from American Airlines. Do check out that post first, but if you are too lazy to, the short version is he&#8217;s asking why he was sent an offer to buy 2,000 more miles to maybe use for a family trip when he has a quarter [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/03/06/one-to-one-email-marketing-vs-the-easter-bunny/</link>
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		<title>Help Veterans with Combat Stress Disorders and/or Traumatic Brain Injuries</title>
		<description><![CDATA[On May 23rd at 8am I will be running a 9k road race. The last big race I ran was Falmouth back in the summer, and I was looking for an event to begin this year&#8217;s warm weather with. My co-worker Adam mentioned that he was in for the Run To Home Base, a race [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/03/04/help-veterans-with-combat-stress-disorders-andor-traumatic-brain-injuries/</link>
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		<title>Lazarus Protocol</title>
		<description><![CDATA[Ronin Marketeer lives! After a week of not existing at all, and another 3 days with the equivalent of a circa 1996 &#8220;Under Construction&#8221; page, most of the blog is back. You can check out the previous post to hear about the crash with the fire supression system kicking off in the server room.
So what [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/03/02/lazarus-protocol/</link>
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		<title>When Even a Backup is Not Enough</title>
		<description><![CDATA[Update: Eureka! I&#8217;ve fixed it, the blog Lives! If you want to know what went down&#8230;
As you can see, everything is all f’d up here.
Over a week ago disaster struck at my hosting company, during a fire alarm test the suppression system was triggered, hosing all the servers. This blog was dead for a full [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/02/27/when-even-a-backup-is-not-enough/</link>
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		<title>The Formulaic Nature of TV News</title>
		<description><![CDATA[Just in case you didn&#8217;t take the bait in the last post, this is too good for me to not post&#8230;
]]></description>
		<link>http://www.roninmarketeer.com/2010/02/16/the-formulaic-nature-of-tv-news/</link>
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		<title>Why Chili is So Important</title>
		<description><![CDATA[I was a bit surprised to realize that in the 3 years I have been writing here, I have never written about Chili. Then I thought &#8220;Well, that&#8217;s not a huge surprise, considering that Chili has absolutely nothing to do with Marketing&#8221;. If you are not into cooking or chili, this would be a good [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/02/13/why-chili-is-so-important/</link>
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		<title>Recording Skype to Skype</title>
		<description><![CDATA[During my trip to The Fortress of Solitude for November to avoid the blogosphere I had a friend ask about the best way to record a phone interview. It was more strategy than tactics and Tim Street called me out for shoddy workmanship. Since I had begged off on blogging for the month this was [...]]]></description>
		<link>http://www.roninmarketeer.com/2010/02/07/recording-skype-to-skype/</link>
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