Swipe File

Viral Marketing – May 2008

I had an inquiry come in on viral marketing today. Here are a few things that I’ve taken notice of in the past few months:

Crank dat.
26 million views. MIT Takes notice.


On the other side: GhostRide

Everybody backs out due to safety concerns



Uses online community and video for a demanding workout program


Twitter has spread with no marketing spend

And I’ll give a plug for the Oovoo campaign I was part of.


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