Mr. Penn had a good post last week about refreshing quality content that’s deep in the archives, and I was looking for something that dealt with authenticity.
Authenticity is one of the topics that came up in last week’s Marketing Over Coffee interview with Simon Sinek, which I highly recommend, it is one of my favorite interviews:[audio:http://traffic.libsyn.com/marketingovercoffee/MoC153-why.mp3]
A supreme example of authenticity is the speech from Fred Rogers in the link below:
Although Fred Rogers ability to lay the smackdown is seldom discussed, I think this is a quality post that is underrated. It also addresses the important question of Mr. T vs. William Shatner.
Fear naught, more serious marketing copy to follow, but I’ve been searching for levity after a week of getting the water out of my basement after 3 solid days of rain…
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