The Marketeer

Not Strategy, Not Analysis – Execution

Seth Godin had a link to a Business Week article that had him taking some shots from academics. I had to laugh at criticsm leveled by those who have a vested interest in maintaining the impression that what’s important is analysis and strategy. There’s no shortage of armchair quarterbacks.

Execution. That’s the hard part. Building a product, leading a team, being profitable – you can’t just talk about it.

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