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SalesForce.com SEO and Paid Search The Marketeer

Shoveling

It seems that this week I am destined to shovel. We’ve had about 6 inches of sleet (frozen rain) fall throughout the day so I spent about an hour chipping my car out of the ice.

I’m also shoveling at work though. I still can’t get the Saleforce.com Google AdWords integration to work. We may have to trash our last round of videos. Of course maybe that’s not such a big deal since the price of adwords continues to spin up so fast that we probably won’t bother with campaigns by the end of the next 6 months. I’m busy trying to pull together our next two webinars and that’s nothing but logistics, as are the two upcoming trade shows.

I dedicate today to Winston Churchill – “If you are going through hell – keep going.”

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Daily Life Podcasting

All about The M Show

I’m finally home and gearing up for work tomorrow, and I finally got this week’s M Show out the door.

Listen for all the latest on me getting robbed, going to California and last week’s insanity hanging out with Jose and Pink, John Furrier, and Rob from Podcast 411.

As always you can check out the photos here.

Time to get back to some Marketing…

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Daily Life

I’m Back!

Hello folks, sorry to be MIA but I was north of Napa and had no internet connection. I didn’t think that was still possible…

I’m digging out now and will have plenty of stuff this week. Tons of cool stuff from sessions last week and photos, etc. from travelling.

Categories
Daily Life

I’m on Vacation

I’m getting to hang out with Winston, so nothing mind bending today. But it has been a crazy week between the MIT event and hanging out with a bunch of New Media folks. More on that later.

Winston

Categories
Brain Buster The Marketeer

Invest in Thought Leadership, Not Marketing

I’m listening to Jeremy Allaire from Brightcove present at the MIT Enterprise Forum – Brave New Web and the title of this post is a quote direct from his presentation. I’ve run into this meme a number of times in the past couple of months. David Scott has written much on being a thought leader, it seems like new ventures are taking this to the extreme.

For irrelevant marketing and messages, the oxygen is gone.

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The Marketeer

Robbed – part 2

So I’m still cleaning up from having my car broken into on Monday, but last night was a different Rob – the podcast pioneer from Podcast411 was in town so we had dinner in Boston’s North End. I have been interviewed on 411 but it’s so far back in the archives that it’s been buried because he’s overhauled his sound system since what I believe he calls “The excedrin episodes” or something like that.

In related bizarre news, Pink was in town this week and hung with the true Macks at the AFC.

Today is the MIT Brave New Web event so more info on that and a Boston Geek Dinner at Sonsie (break out your best black turtleneck and pants).

I’m also getting into a discussion with the CAPOW guys about companies that put “deceptive” videos up on YouTube. Should a company put up a video that looks grassroots? Is this wrong? Should an organization like WOMMA deal with ethical questions for the industry, or are they around just to generate trade shows (I don’t see “non-profit” anywhere on their site)?

I’m interested in your opinion if you’d like to weigh in.

Categories
Daily Life

Robbed!

I had hopes of doing a regular post tonight after grabbing dinner with Jose… No chance of that.

I came out of work to find my passenger door window smashed and my GPS stolen out of the glove compartment. Just another headache. At least they didn’t take may Maui Jim sunglasses.

Here’s to tomorrow being a better day.

Categories
Podcasting

Listen! Obey!

Sorry, getting a little “They Live” there (a B-Movie in case you aren’t old enough to get the reference). It’s Sunday so that means there’s a new M Show up for you. I slept the entire weekend as part of kicking this cold, but I’m not feeling too bad. Here’s to an exciting week!

Categories
Daily Life

Berkshire Winter

I spent most of today sleeping and part of the day getting my Dad set up with his new Mac. I did have the itch to take some pictures and you can check them out here on Flickr.

Categories
Daily Life

I hab a code

is what it sounds like. I have a cold, is what I mean. I’ve got three posts that are 75% done but my head is killing me and I have to go to bed. The good news is that we have 4 new AccuRev videos in the can, and on Wednesday I’m off to an MIT forum – Brave New Web. With all the VIPs in town I’m going to get to catch up with Jose and Rob. It’s time for fine dining in Boston.

I’m going to hammer a shot of the red nyquil and hope I can make it to the bed before I fall asleep. Wish me luck.